Operational Intelligence Overview
For: Liv & JC  ·  From: Jonathan  ·  Via: Nina
A note before you read on

Hi Liv & JC — we haven't had the chance to speak directly yet, but I recently connected with Nina, who was kind enough to share some context on where your team is right now. I put this together to show you what's possible — not as a formal pitch, but as a starting point for a conversation. Nothing here is a diagnosis. I'd much rather hear your version of the story first.

Dashboards that don't yet drive decisions

Reporting tools are in place, but the visibility isn't yet giving your team the clarity needed to act confidently day-to-day.

Workflows that could work harder

Automations are running, but they may not be fully tuned to your specific processes — and the credit costs could be leaner.

No dedicated analytics partner

There's no one currently helping translate operational data into team-level insights and coaching direction.

 These are starting assumptions based on my conversation with Nina — not a diagnosis. I'd want to hear directly from you before drawing any conclusions.

Managers who coach daily, not weekly

When performance data is live and readable, your leads stop waiting for end-of-week reports and start intervening in the moment.

Data that moves without anyone touching it

Automated pipelines mean your team stops pulling exports and starts trusting that the numbers are always current.

Decisions grounded in insight, not instinct

The right KPIs, surfaced at the right time — so operational calls are backed by evidence, not gut feeling.

Leaner automation spend

Rationalised workflows reduce unnecessary credit burn — same output, lower overhead, better reliability.

What You'll Be Tracking

Here's a snapshot of the 32 metrics across 3 KPI dashboards that would be live and visible from day one — all built in Power BI and updated automatically through your data pipeline. These aren't generic templates; every metric is built around how your team actually operates.

3Dashboards
32Tracked Metrics
LiveData Updates
AutoPipeline Refresh
0Manual Exports
[01] Call Performance 19 Metrics + Client-Specific Requests
Call Activity
Total Outbound Calls Contacted Leads Avg. Call Duration (sec) Avg. Attempts per Lead
Engagement
Answered Answer Rate % Conversations Conv. Rate %
Conversion
Booked Status Booking Rate % Avg. Attempts to Booked
Speed-to-Lead
S2L Median (mins) S2L Avg (mins) S2L Op Hours Median S2L Op Hours Avg S2L Count | 5 mins S2L Within 5 mins % S2L Count | 10 mins S2L Within 10 mins %
[02] Appointments & Show Rate 5 Metrics + Client-Specific Requests
Booking Summary
Total Appointments New Today Upcoming Appointments
Show Metrics
Show Rate No Show Rate
[03] Ads Performance 8 Metrics + Client-Specific Requests
Top-line Performance
Total Spend Total Leads Cost Per Lead (CPL) Total Booked Cost Per Booked
By Account
Ad Spend by Account Ad Leads by Account CPL by Account
Live Samples
Service Options

To give you a sense of how I work with teams, here are three engagement levels I offer. Think of these as conversation starters, not quotes — the right fit depends entirely on what we uncover when we talk. Most clients find one tier maps naturally to where they are right now.

Tier 1
Core Insights
Less than the cost of a part-time analyst.
$197 /mo
+ $499 one-time setup
  • 1 KPI Dashboard (Power BI)
  • Data cleaning & structuring
  • Visual performance tracking
  • Monthly dashboard refresh
  • Onboarding walkthrough
Email Support
Tier 3
Full Intelligence
Data-driven coaching without extra managers.
$897 /mo
+ $1,500 one-time setup
  • Everything in Flow Analytics
  • AI call transcription & scoring
  • Coaching dashboards
  • AI-generated performance summaries
  • Coaching sessions & improvement tracking
Dedicated Support

 These are introductory prices for founding clients. Pricing is locked in for the duration of your engagement once we begin.

I work across Power BI, n8n, Make.com, Google Sheets, and custom web dashboards. Here's a quick snapshot of the kinds of work I deliver — happy to share live examples on our call.

Call Performance Dashboards Speed-to-Lead Tracking CRM Automation Pipelines Ads Performance Reporting AI Coaching Summaries Booking Rate Analytics
The Only Ask
Let's have a 20-minute conversation.

No commitment. No pressure. Just a quick conversation so I can hear your situation directly — and you can decide if this is the right fit for your team.